Increase your net revenue. Save consumers money.
The American Debt Relief Challenge gives you the tools you need to show consumers it's smart and easy to get out from under their high interest mega bank credit cards by moving the balance to your not-for-profit credit union. ADR measures the savings on our interactive map and ticker as it counts to our goal of saving consumers $300 million.
Get Involved:
- Share the "What is ADR" presentation with your CEO, staff or board.
- Invite ADR to join your meeting via teleconference to answer your questions.
- Still have questions? Download our FAQ.
- Join the American Debt Relief Challenge now.
What all credit unions get from ADR:
- A nationally branded, integrated PR and advertising campaign.
- The opportunity to serve American families in their time of need.
- Innovative website that shows U.S. consumers how much money credit unions are saving them every day.
What you get:
Participation Tools $500
- ADR logo.
- ADR style guide for use by your marketing department or advertising agency to create a campaign based on your unique culture.
- MSR training.
- Easy to use widget for your credit union's website.
- ADR Challenge site access and password to upload the amount your credit union is saving consumers.
- Press release to send to your local media.
Participation Tools Plus Full Advertising Campaign $2,000
- All Participation Tools plus a full advertising campaign.
- Choose your campaign from North America's leading credit union advertising agencies like Currency Marketing.
- You can add your campaign at any time after you join the ADR Challenge.
Safe Balance Transfers
The ADR Challenge encourages credit unions to serve consumers with good credit being taken advantage of by predatory, profit-maximizing mega banks. We are also proud to offer the most objective and statistically precise underwriting system available to credit unions, the Responsible Debt Relief (RDR) Algorithm by Filene Fellow Robert Manning PhD. RDR can accurately calculate the repayment capacity of a credit union's members and potential members interested in transferring their balances based on numerous, specific variables. It limits the likelihood of bad debt from transferring into your credit union while helping you to help the consumers you can't serve directly by sending them to a credit counselor. Contact us to learn more.
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